Gel Pen Wholesale Prices

Gel pens are increasingly favored for their smooth writing experience, vibrant colors, and fine detail capability. The wholesale prices for gel pens can vary significantly based on factors like brand, ink quality, and packaging. In China, where many gel pens are manufactured, the prices are typically low, making them an attractive option for resellers who can purchase in bulk to enjoy competitive pricing. Gel pens tend to be more expensive than traditional ballpoint pens, but their premium quality makes them a sought-after product, particularly for school supplies, office use, and artistic purposes. Resellers can benefit from bulk purchasing, catering to a wide range of customers from students to professionals.
1. Basic Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Approximately 5 billion basic gel pens are sold annually worldwide.
Retail Price Range (Walmart and Carrefour):
$0.50 – $1.50 per pen
Wholesale Price in China:
$0.10 – $0.50 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Basic gel pens are the most affordable type of gel pens on the market. They are commonly used for everyday writing, such as note-taking, journaling, and general office use. These pens typically feature a standard ink flow, providing a smooth writing experience with vibrant colors. Basic gel pens are a staple for students, office workers, and everyday consumers, making them a high-demand product year-round. They are popular in large quantities, particularly in educational institutions and offices. The price range for these pens is generally low, and the wholesale price in China allows resellers to stock up at affordable rates.
Recommendations for Resellers:
Basic gel pens are ideal for resellers targeting bulk buyers such as schools, offices, and stationery suppliers. Offering them in multi-pack sets or as part of larger school or office supply bundles can drive higher sales volumes. Customizable pens with logos are also a good option for businesses looking to use pens for promotional purposes. Offering eco-friendly versions made with recycled plastic can also appeal to environmentally conscious customers.
2. Colored Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Around 2 billion colored gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$1.00 – $3.00 per pen
Wholesale Price in China:
$0.30 – $1.00 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
According to Fishionery.com, colored gel pens are popular for artistic and creative tasks such as drawing, coloring, and crafting. They are available in a wide range of colors, and many feature bright, vibrant ink that stands out on paper. These pens tend to be used more for leisure activities, artistic purposes, or as a tool for teachers and office professionals looking to emphasize specific points in documents. Wholesale prices for colored gel pens in China are typically affordable, enabling resellers to offer them at competitive prices. Many customers purchase these pens in sets to get the full spectrum of available colors.
Recommendations for Resellers:
Resellers can target the growing demand for colored gel pens by offering sets that feature a wide range of hues. Bundling the pens with other art supplies like sketchbooks or stencils can encourage higher sales for consumers who are interested in creative projects. Customizing the pens with specific designs or targeting niche markets such as adult coloring books or scrapbooking enthusiasts can also lead to increased demand.
3. Glitter Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Over 1 billion glitter gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$1.50 – $4.00 per pen
Wholesale Price in China:
$0.50 – $1.50 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Glitter gel pens are popular for decorative and creative writing. These pens contain glitter particles suspended in the gel ink, offering a sparkling effect that is ideal for arts and crafts, scrapbooking, and card-making. While they can be used for general writing, they are primarily favored for embellishing documents and creating unique designs. The retail price for glitter gel pens is typically higher than that of basic gel pens due to their premium quality and visual appeal. Glitter gel pens are often sold in sets, which allows resellers to target customers looking for variety.
Recommendations for Resellers:
Glitter gel pens are ideal for resellers who cater to creative professionals or hobbyists, such as those involved in scrapbooking, journaling, or DIY projects. Offering them in combination with other crafting materials, such as decorative paper, stickers, and markers, can increase sales. Providing custom packaging options or specialized gift sets for holidays or events can also boost profitability.
4. Metallic Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Approximately 500 million metallic gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$2.00 – $5.00 per pen
Wholesale Price in China:
$0.70 – $2.00 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Metallic gel pens are similar to colored gel pens but feature metallic or reflective ink that shines with a metallic luster. These pens are often used for writing or drawing on dark-colored paper, where their ink creates a striking contrast. They are also popular in the crafting and stationery markets due to their ability to create eye-catching designs. The price of metallic gel pens is typically higher than basic gel pens because of the specialized metallic ink used. These pens are often sold in sets, with resellers offering various colors to cater to different customer preferences.
Recommendations for Resellers:
Resellers should focus on offering metallic gel pens in sets, allowing customers to experiment with a wide range of colors. These pens can be marketed as a premium product, appealing to consumers who are looking for high-quality writing instruments or who need them for special projects like greeting cards or scrapbooks. Combining metallic pens with other stationery items, such as dark-colored notebooks or stationery sets, can also increase appeal.
5. Hybrid Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Around 250 million hybrid gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$2.50 – $6.00 per pen
Wholesale Price in China:
$1.00 – $2.50 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Hybrid gel pens are a newer innovation that combines the smooth writing experience of gel pens with the quick-drying properties of ballpoint pens. These pens are designed to offer a non-smearing writing experience, making them particularly attractive for left-handed users or those who frequently write on glossy paper. Hybrid gel pens are typically priced higher than basic gel pens due to their superior functionality. They are highly favored in both professional and educational settings, where clean and fast-drying writing is essential.
Recommendations for Resellers:
Hybrid gel pens offer a significant opportunity for resellers targeting customers who need efficient, smudge-free writing tools. These pens are great for students, teachers, office workers, and anyone who requires a pen that dries quickly. Offering them in multi-packs or as part of a larger office supply kit can attract bulk buyers. Additionally, resellers can market them as a premium option, catering to customers seeking high-quality pens for professional use.
6. Refillable Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Approximately 100 million refillable gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$3.00 – $7.00 per pen
Wholesale Price in China:
$1.50 – $3.00 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Refillable gel pens allow users to replace the ink cartridges once they run out, providing a more eco-friendly and cost-effective option. These pens are reusable, which appeals to environmentally conscious customers. The quality of refillable gel pens is often higher than that of disposable pens, and their ink flow is typically smoother and more consistent. Due to their durability and functionality, refillable gel pens are priced higher, and they are popular with professionals and those who prefer long-lasting writing tools.
Recommendations for Resellers:
Refillable gel pens appeal to customers who prioritize sustainability, and resellers can capitalize on this demand by emphasizing the environmental benefits of reusable pens. Offering a range of ink colors and stylish designs can also increase sales. Refill packs for these pens can be sold separately, providing an additional revenue stream. Combining refillable gel pens with other eco-friendly stationery items, such as recycled notebooks or biodegradable pens, can further attract environmentally conscious buyers.
7. Premium Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Around 50 million premium gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$5.00 – $15.00 per pen
Wholesale Price in China:
$2.00 – $5.00 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Premium gel pens are high-end writing instruments that offer superior ink quality, ergonomic design, and sometimes customizable features like gold-plated trim or luxury packaging. These pens are often marketed as gifts or corporate giveaways and can be sold as a statement product for people who value quality writing tools. Premium gel pens are often made with high-quality components, ensuring a smoother and more consistent ink flow. They are priced significantly higher than standard gel pens, making them a niche market product.
Recommendations for Resellers:
Premium gel pens offer resellers the opportunity to target the luxury stationery market. These pens can be marketed as gifts, promotional items, or corporate swag for businesses. Offering engraving or custom packaging can add a personal touch that appeals to high-end consumers. Resellers should focus on promoting the quality and craftsmanship of premium gel pens, emphasizing their durability and status as a luxury item.
8. Brush Tip Gel Pens
Estimated Number of Units Sold Worldwide per Year:
Approximately 250 million brush tip gel pens are sold annually.
Retail Price Range (Walmart and Carrefour):
$3.00 – $8.00 per pen
Wholesale Price in China:
$1.50 – $3.50 per pen
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Brush tip gel pens feature a flexible tip that mimics the effect of a paintbrush, making them ideal for calligraphy, hand lettering, and artistic writing. These pens offer a unique writing experience and are primarily targeted at artists and people involved in creative activities. The brush tip allows users to create varied line thicknesses, making them a versatile tool for detailed and artistic work. These pens are more expensive than regular gel pens due to their specialized design and intended use for artistic purposes.
Recommendations for Resellers:
Brush tip gel pens are a niche product that appeals to creative professionals and hobbyists. Resellers should focus on offering these pens in sets that provide a range of colors. Combining them with other art supplies, such as sketchbooks, stencils, or calligraphy kits, can attract artists looking for a comprehensive solution. Offering tutorials or workshops on how to use brush pens for calligraphy or art projects can further increase their appeal.
9. Gel Pen Sets
Estimated Number of Units Sold Worldwide per Year:
Around 1 billion gel pen sets are sold annually.
Retail Price Range (Walmart and Carrefour):
$5.00 – $20.00 per set
Wholesale Price in China:
$2.00 – $10.00 per set
Minimum Order Quantity (MOQ):
500 to 1,000 units
Overview:
Gel pen sets typically include multiple pens in a variety of colors, allowing users to select the right pen for their needs. These sets are often sold in different configurations, from basic sets with 5-10 pens to premium sets with 20 or more pens. Gel pen sets are popular in schools, offices, and among artists, as they provide versatility for writing, note-taking, or artistic projects. The retail price varies based on the number of pens in the set and the types of gel pens included (e.g., glitter, metallic, or brush tip pens).
Recommendations for Resellers:
Gel pen sets are an attractive option for resellers who wish to offer a comprehensive product range. Bundling popular sets or offering sets with a mix of colors and styles can cater to customers’ diverse needs. Offering gift-worthy packaging for special occasions or holidays can increase the product’s appeal. Resellers can also focus on selling gel pen sets to schools, offices, or creative enthusiasts who need a variety of pens for different tasks.